Trend Report: What to Expect in 2024

As an editor, one of my favorite aspects of my job is researching trending fabrics, colors, home décor ideas, and clothing and accessories for the coming year. The start of October marks the beginning of Q4, when we say goodbye to the trends of the past year (looking at you, modern farmhouse) and say hello to a fresh start. We’ve been scouring the internet, watching trend forecast webinars and more to give our readers a sneak peek of what to expect in 2024.

While the mid-2010s saw a rise in minimalist décor such as rustic chic and Scandinavian-inspired looks, we’re slowly seeing these admittedly plain styles fade to the background while texture, color, patterns and new twists on holiday décor come alive. Current themes of 2024 that are starting to make their mark are customization (both in home décor and fashion), crafts that incorporate texture such as macramé and needle punch, eco-friendly options and most importantly, whimsy and fun. Keep reading to see what next year has in store!

Fresh Takes on Holiday Faves

This is currently a trend that we’re seeing on the rise in Fall 2023, but the next few years will rush in fresh color palettes and unusual twists on classic holiday décor. Neutral Halloween is already trending and bright and bold oranges, blacks and acid greens are being replaced by elegant whites, pinks and sherbets. Soft reds and rose pinks are trending for Christmas, as a softer alternative to the traditional red and green.

Additionally, matching holiday décor to fit your aesthetic is popular on social media platforms like TikTok and Instagram, where you can find disco-ball inspired mirrored pumpkins and Christmas trees decorated with butterflies and flowers. While East Coast chic and rustic farmhouse holiday décor ruled the previous decade, we’re seeing a move from simple and streamlined to maximalist and custom-made décor.

Eco-friendly gift giving is a trend that has been showing up in recent holiday trendspotting guides, with DIY projects like reusable fabric gift wrap (check out our reusable gift bags here) becoming more mainstream. We’re happy to see homemade gifts showing up as alternatives to shopping at big box stores like Walmart, as it adds a personalized and heartfelt touch to the holiday season.

Make It Menswear

The post-pandemic years have seen women’s fashion move towards flowy, romantic styles such as Hill House Home’s popular nap dress and Selkie’s short, frilly and flirty babydoll dresses. Retro brands like Laura Ashley and Gunne Sax have made collaborations with companies like ModCloth to popularize on the cottagecore aesthetic, as the stress of the pandemic caused a longing to return to a more pastoral setting.

Recent runways have seen a move towards rebelling against ultra-feminine popular styles to more structured, menswear inspired pieces such as blazers, leather jackets, long jean shorts (or jorts) and Dad sneakers, which have shown up in multiple designer collections. Differing from the normcore movement of the mid-2010s, this look has more edge and mixes in elements from academia (tweeds), punk (studs), and androgynous styles (boxy silhouettes). Look for more utilitarian elements, such as cargo pockets and metal zippers, to appear on clothing within the next year.

Get Textural

Not only are we seeing a rise in popularity of sewing, quilting, embroidery and other fiber arts, but we are specifically seeing an increase in crafting that focuses on texture. Punch needle and latch hooking are both seeing surges in crafting home décor, due to their retro-inspired designs, bright colors and fun textures. Macramé, which has been trending for the past few years, continues to thrive in the crafting community for its simple yet intricate look.

It’s all about the details when it comes to embroidery and cross-stitch. Adding embroidered flowers to the pockets of jeans and tees is a beginner-friendly project that’s popping up on Instagram as a way to add a personalized touch to the wearer’s wardrobe. Which brings us to our next trend…

Everything Quilting

While quilting is a forever favorite with us, we’ve been seeing quilt blocks and patterns show up everywhere unexpectedly. From granny squares (quilted and crocheted) to patchwork details on jeans, expect to see elements of quilting at mainstream retailers in 2024.

Refashioning quilts, comforters and quilt tops is trending for clothing and we’ve been eyeing indie brands offering vests, jackets and dresses made from upcycled quilts on social media (don’t miss our quilted vest pattern here). Additionally, repurposing old linens and home materials like terrycloth bath towels into chic summer sets and bags is another way to add flair and whimsy to garments. Adding in texture while keeping an overall simple silhouette is a major trend for 2024.

Amazon Alternatives

We all shop from major retailers but the impact of companies like Amazon and Shein on the environment has created a call to shop smart and small. Perhaps the biggest trend you’ll see in 2024 and beyond is to be a conscious consumer, whether that looks like sewing your own clothing at home, creatively repurposing items you already have, choosing fabrics and dyes that are more environmentally friendly or making homemade gifts for Christmas.

We’re seeing the major move to support independent creators and shop small. Take a local crafting class, buy your fabric from your neighborhood quilt shop and use social media to find small pattern makers to support in 2024. What can you do in the next year to support independent businesses and artists?

We’ve hope you’ve enjoyed our trend round-up for 2024! What trends have you been seeing lately? Let us know below in the comments.

  • Bonnie P.

    Would love to get the christmas issue as early as possible. Thankyou.


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