June 2022

Embroidery has been experiencing a boom over the last few years, with sales of needles, thread, hoops, and kits going through the roof during lockdown – and beyond. More people than ever are finding inspiration online and trying this age-old technique for themselves, and we couldn’t be happier about it! If you want to give embroidery a try but you’re not sure where to begin, simply follow our beginner’s guide to find out how.   READ MORE 

Everyone remembers the beginning of the pandemic, especially those March-August months, when people were trying to make the best of an unprecedented situation. So many things changed socially, and we were all forced to reevaluate our way of living and how to keep ourselves entertained while being stuck indoors. Enter sewing! While sewing has always been a popular pastime and hobby, fiber arts such as sewing skyrocketed in popularity during the pandemic as younger generations were introduced via social media to hobbies like sewing, embroidery, quilting, cross stitch, and more. Let's explore how sewing and the pandemic evolved by examining sewing's impact on social media, as well as the current cottagecore aesthetic.  READ MORE